We appreciate that our clients face a pressurised, fast-changing market and need reliable, flexible PR support. That's why we don't adhere to a fixed template of processes and activities. Instead, we develop a unique response to meet the specific needs of each client, each brand, each project, creating a response to provide what is actually needed – right here, right now.
And that applies to B2B, where we have an excellent record in improving market positioning, supplier relations and building brand profile to maximise equity.
We create campaigns that are meticulously prepared and executed and never take our eye off the client's target and budget. Recently, we've helped one of Europe's leading retail companies implement a programme of change management; we've helped the tills ring louder than ever for Aldi in a programme of brand repositioning that had one Oxford academic refer to them as “an aspirational, premium discounter”. On a more tactical level we've launched a visitor centre fit for a Queen at The Savill Garden and gave one of our independent food clients a chocolate-coated surprise with a ROI of 88:1.
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